General Semantics in the French Press

Vanessa Biard-Schaeffer, Secretary of the Institute of General Semantics, has shared that she and the Institute of General Semantics were recently mentioned an article in Metronews, a daily newspaper distributed in offices and the Paris subway.

Titled “Calais : parler de ‘jungle’, est-ce raciste ?,” the article, published February 24, 2016, featured this passage:

A quoi renvoie le terme de “jungle” ?
Par extension, la “jungle” est aussi en Français l’endroit où la loi qui prime est celle du plus fort. “Le cerveau fonctionne par métaphore et par la mémoire de souvenirs anciens”, nous explique Vanessa Biard, membre de l’institut de sémantique générale (ISG). Selon elle, la définition du mot dépend de qui l’utilise et découle d’une “réaction émotionnelle correspondant à une culture, une histoire commune et de sa propre expérience”. Autrement dit, la notion discriminatoire ou raciste supposée de l’utilisation du mot “jungle” varierait selon les personnes qui l’utilisent.

Mme. Biard-Schaeffer provided this English translation of the passage:

What the term “jungle” refers to?
By extension, “jungle” also refers in French to the place where the toughest rule. “The brains function with metaphors and the recall of older memories” explains Vanessa Biard, from the Institute of General Semantics. According to her, the definition of a word depends of who uses it and comes from “an emotional reaction that corresponds to a culture, a common history and one’s own experience.” In other words, the discriminatory or supposedly racist use of the term “jungle” would vary from the person who uses it.

2016-02-28T09:36:51+00:00 February 28th, 2016|Media, News, Press, Publications|0 Comments

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